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The development of product research and development with trend, digital innovation business model, and optimizing cost reduction and efficiency with supply chain is becoming a new weapon for textile and apparel companies to respond to the new situation of consumption upgrades and epidemic.
Recently, Keqiao Tiantian Fashion — Fashion Exchange Activities "2023 Spring and Summer Chinese Fangs Popular Trends Real Trends" was lectured at the Institute of Women's Women's Faculty of China in Shaoxing, Shaoxing, Zhejiang. Industry experts sharing themes around fabric fashion trends, digital applications, and supply chain management, respectively, helping Chinese textile city merchants to sort out the development direction of new seasons of fabric products and interpret business growth passwords.
The event was hosted by the China Light Textile City Construction Management Committee of Shaoxing City, and was hosted by the China Textile City Creative Industry Service Center, China Textile Information Center, National Textile Product Development Center, and the Chinese Women's Wear Foster Trend Research Institute.
As one of the important activities of the 2022 Keqiao Fashion Week (spring) · Fashion service entering the market, this event attracted Tianhao International, Yuhua Holding Group, Shaoxing Tianshi Textile, Shaoxing, Textiles, Zhejiang Dashu Textiles and other merchants Nearly 50 people participated.
Prospective fabric trends Clarify the direction of planning
在《2023春夏中國(guó)面料流行趨勢(shì)解析》演講中，中國(guó)紡織信息中心流行趨勢(shì)部趨勢(shì)研究員渠夢(mèng)瑋基于2023春夏流行趨勢(shì)研究成果，結(jié)合社會(huì)形勢(shì)、政策方向及消費(fèi)行為，從色彩、面料、 The three dimensions of lifestyle interpret the latest product development hotspots, help enterprises analyze consumer demand, open up research and development ideas, and enhance their understanding and application capabilities for popular trends.
"As an innovative fabric development enterprise, the prediction analysis of the trend is vital to the company's product research and development." Wang Zhijun, general manager of Liyu Textile Co., Ltd., said that this sharing will collect professional content such as market trends, consumption pain points, and design inspiration in the sharing. One in one, it is effective for enterprises to grasp consumer needs and implement the trend in spring and summer women's fabric product planning and design development.
Open the intelligent manufacturing model digital efficiency empowerment
"Yibang People" partner Xu Yehong shared in "Intelligent Manufacturing Model and Fabric Supply Chain in front of the cloud", taking the "Internet+door -to -door body+Industry 4.0" C2M innovation mode adopted by "Yibang People" as an example. Efficient solutions that can be customized by clothing. She pointed out that the C2M model of "Yibang people" has built a bridge between demand and supply, and is a positive exploration and practice of the in -depth integration of new generation of information technology and modern manufacturing.
Yao Lingdeng, a business assistant to Shaoxing Baixin Sheng Needle Textile Co., Ltd., said that the "Yibang Ren" C2M model shows the "new customization" concept of the clothing field, and has achieved rapid market response and efficient business coordination. Business expansion has positive reference significance.
Create a flexible supply chain to achieve efficient and fast anti -inverse
In response to the problems such as improving production efficiency, operating cost control, and strengthening capacity of the supply chain that are urgently needed by textile and apparel companies at the moment, Luo Jianjun, the founder of "Second Young Technology" and CEO, In the lecture, combined with the first -line case of the brand, the fabric company should analyze how the fabric company should adapt to the production rhythm of the "small single fast" to achieve cost reduction and efficiency. He emphasized that the rapid changes in the demand side of the clothing industry have forced the supply side to accelerate the change of supply.
"Faced with the market demand of 'small and fast', shortening the production cycle, stabilizing product quality, and establishing a rapidly responding to the supply chain system is the primary task of the former fabric company." Shen Tingting, manager of Textile Co., Ltd. of Shaoxing, said that the experts proposed " The small single -anti -anti -anti -"model indicates the direction of development for fabric companies, enhances production flexibility with flexible supply chain, and matches the needs of clothing brands with faster production rhythm to help fabric companies win the opportunity in fierce market competition.
In 2022, Keqiao Tiantian's first offline activities based on the new developments and new development of the industry. In order to accurately grasp market demand, improve product development management levels, and realize the upgrading and commercial landing of creative design and innovative products, bring new solutions.